How Frito-Lay and Pepsico are helping in North Texas and beyond during uncertain times

Due to the COVID-19 pandemic, Americans are living through unimaginable, perilous times. But the worst of times can bring out the best in humanity as we put forth our greatest efforts to help others. Frito-Lay and PepsiCo’s philanthropic arm, The PepsiCo Foundation, are determined to provide that assistance — not just in North Texas but across America and around the world.

“We all have a responsibility to serve our community,” says Steven Williams, chief executive officer, PepsiCo Foods North America. “During this time of crisis, it’s critical that companies provide assistance and direct necessary resources to the most vulnerable.”

The PepsiCo Foundation is providing $15.8 million in assistance in North America — as part of a more than $45 million global commitment — to deliver vital support to communities impacted by COVID-19.

In the United States, efforts focus primarily on increasing access to nutrition for out-of-school children nationwide, as an anticipated 22 million children receive low-cost or free meals via the country’s National School Lunch Program every day. PepsiCo is distributing 20 million nutritious meals to communities in need through The PepsiCo Foundation’s Food for Good program, a partnership with No Kid Hungry, to provide emergency grants to schools and community organizations to ensure children nationwide have access to nutrition, and a partnership with the Baylor Collaborative on Hunger and Poverty and the United States Department of Agriculture (USDA) to reach rural students.

PepsiCo also has invested $3 million to support Team Rubicon’s food delivery operations for partners Feeding America, Meals on Wheels and others in 100 locations across the U.S.

In addition, the company is funding protective gear for U.S. health care workers, investing in testing and screening services, and providing financial support for U.S. restaurant workers experiencing job loss.

Across Dallas-Fort Worth, Frito-Lay is working with United Way of Metropolitan Dallas and local partners to address the urgent needs related to COVID-19 that exist in southern Dallas communities through its Southern Dallas Thrives initiative. The primary goal is to provide food and resources to those who need it most in southern Dallas and beyond.

Frito-Lay and PepsiCo have been longtime community partners of United Way of Metropolitan Dallas, dating back more than 40 years.

“As community needs continue to grow, North Texas partners like Frito-Lay are stepping up to the challenge with overwhelming generosity to help address the most critical needs across North Texas,” says Jennifer Sampson, McDermott-Templeton president and chief executive officer, United Way of Metropolitan Dallas. “We are inspired by their commitment to respond not only to the immediate crisis, but also to the recovery and rebuilding efforts critical to our community’s success once the COVID-19 crisis is behind us.”

Frito-Lay and PepsiCo are providing daily meals, product and needed supplies to more than 20 schools as well as nonprofits across D-FW

Click here to view full article courtesy of Dallas Morning News

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